VoxPopulii Offline Market Research Services | Concept Test Studies
Vox Populi, Vox Dei is Latin for "the voice of the people is the voice of God."
The CT service can be used to “hear” the voice of your God: The Target Market and the Prospective Consumer; and to gain insights into the market potential of your in the making Product and/ or Service.
VoxPopulii | CT aids to: 1. Gauge Concept acceptability 2. Refining product offerings 3. Pre-launch assessments 4. Designing marketing strategy 5. Pricing 6. Communication 7. Identify competition